October 15th | 12:00pm ET | Virtual
In an evolving and uncertain business environment, organizations operate in a critical communication context where reputation, trust, and effective stakeholder communications are fundamental to overall success. With corporate reputation estimated to account for up to 25% of a company’s market value, executives and boards are increasingly and more consistently relying on communications leaders to understand stakeholders, their expectations, and anticipate the commercial impact of business decisions.
This provides an opportunity to elevate the role of communications within organizations, ensure communications are managed as a strategic asset, and, in turn, increase the number of Chief Communications Officers (CCOs). But communicators must be equipped to provide counsel and strategies to meet the growing challenges around business and cultural transformation issues.
This roundtable will cover why the CCO role is essential for companies and what practitioners can do to earn and keep a seat at the table, considering questions like:
- What mindset and skillset do communicators need to succeed among the C-suite?
- What strategies can communicators employ to gain and keep it?
The roundtable will be guest moderated by Teri Daley, a 30-year communications veteran and the founder of /grōTH/, a strategic communications consultancy dedicated to helping organizations navigate complexity through clarity, purpose, and stakeholder alignment. With deep expertise in corporate reputation, executive positioning, and transformational communications, Teri has advised Fortune 500 companies, global nonprofits, and emerging startups on how to elevate the role of communications as a strategic asset.
Having recently retired from corporate work, she now focuses on empowering communicators to earn and sustain a seat at the leadership table by driving outcomes that matter.
We welcome CCOs, VPs, and Directors of Communications to request an invitation to join this roundtable discussion.
Upon qualification, you will receive a follow up email from a member of our team confirming your participation.