April 16th | 1:00pm ET | Virtual
As the communications industry evolves, so do the expectations of the next generation of Communicators. Many leaders struggle with how to attract, engage, and retain Gen Z employees while also ensuring their teams stay competitive in a rapidly shifting media landscape.
Led by Guest Host Arien Rozelle, M.S., APR, Assistant Teaching Professor of Public Relations at Syracuse University (and PRSA Rochester’s 2024 Educator of the Year), participants will discuss key trends in PR & Communications education and what they reveal about the future workforce.
Specifically, this conversation will explore:
- How classrooms are evolving to meet industry demands and what that means for your hiring and retention strategies.
- The expectations and work styles of incoming Comms professionals. How can leaders better connect with and develop young talent?
- Actionable strategies for fostering adaptability, innovation, and high-impact learning within Communications teams.
If you’re looking to future-proof your communications function and build a strong, engaged team, “Engaging & Retaining the Next Generation of Comms Talent” is a conversation you won’t want to miss.
Who should apply? We welcome CCOs, VPs, and Directors of Communications to request an invitation to join this roundtable discussion.
Registration much be qualified. Upon qualification, you will receive a follow up email from a member of our team confirming your participation.
