October 1st | 8:00 – 10:00am CT | Austin, TX
Global uncertainty is higher than we’ve seen in years. Not only does this growing uncertainty complicate external communications from an organizational perspective, it influences internal stakeholders and their brand perception, as well.
Interestingly, internal audiences are often informed about their organization’s stances towards global issues and events through external channels, which can create new feedback loops. Given the degree to which internal stakeholders can affect organizational reputation both internally and externally, these feedback loops can have massive reputational impacts if they’re mismanaged.
However, dislocated, inconsistent messaging across internal and external channels can impact reputation, as well. As uncertainty increases and the issue grows more pressing, it’s important for communicators to be prepared to both serve as an effective stakeholder advocate and message consistently on behalf of their organization – the session will explore strategies to help do so.
We welcome CCOs, VPs, and Directors of Communications to request an invitation to join this roundtable breakfast discussion.
You should receive an email to confirm your request. Upon qualification, you will receive a follow up email from a member of our team confirming your participation.