Show Your Impact
You know the value of your communications work. But do you have the data to show its full impact on achieving business outcomes?
Communications leaders know that it takes more than fully automated media measurement tools to generate the depth of data necessary to establish a credible link between PR outputs and business results.
For that, you need a PR attribution strategy built on quality data, which can only be achieved through the most advanced media analytics technology paired with the nuance and accuracy of human insight.
With the right data, you can then develop a PR attribution plan that accurately measures the best outputs, outtakes, and outcomes to prove your impact.
Read the complete guide to learn how PublicRelay’s PR attribution strategy can help you to demonstrate your impact and expand your influence!