November 14th | 12:00pm – 1:30pm ET | Virtual

Boards and CEOs continue to value data more and more. Do you feel like your team is prepared to meet expectations?

This upcoming virtual workshop is designed specifically for PR and communications leaders looking to implement a data-driven strategy into their everyday activities.

Why Attend?

By participating in this workshop, you will gain valuable insights into how to enhance your communication strategies using data. You’ll leave with a clear understanding of how to go beyond impressions to accurately measure and prove the impact the communications function has within your organization and elevate its position within the business.

Agenda Preview:

1. The “Communications Value Path”: Discover the progression path that shows how communicators can increase the value of their function with advanced data and insights.
2. Real-World Examples: Understand how to ask the right questions, identify necessary assets, and take strategic actions using real case studies.
3. Test Your Learning: Engage in an interactive, low-pressure activity that will help cement your take aways post-event.
4. Live Q&A: Get answers to your pressing questions throughout the workshop.

Key Learning Objectives:

• Know the Right Questions: Learn how to identify the critical questions you should ask to drive your communications strategy forward.
• Identify Necessary Assets: Understand what tools and data you need to collect and analyze to support your communication goals.
• Take Strategic Actions: Discover actionable steps to enhance the value of your communications efforts.

Hosts:

Don’t miss this opportunity to advance your skills and network with other leaders in the field. Register now and take the first step towards becoming a more data-savvy communicator.

We welcome Director-level+, or equivalent, Communications Leaders to request an invitation to join this hands-on workshop.

You should receive an email to confirm your request. Upon qualification, you will receive a follow up email from a member of our team confirming your participation.